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Keep the Conversation Going!

Keep the Conversation Going!

by Stephanie Bledsoe | Jan 17, 2020 | HighNote Insights, Strategy, Tips

When do you engage with your customers? Is it only when you want to sell them something? If so, consider extending the conversation. Customers are more loyal when they feel that you care about them personally, not just the bottom line, so here are three ways to keep...
5 Keys to Customer Acquisition

5 Keys to Customer Acquisition

by Stephanie Bledsoe | Dec 11, 2019 | HighNote Insights, Marketing, Strategy, Tips

Without direct mail, customer acquisition falls flat. Sound like a bold claim? It is, but there’s a reason—it’s true. Many direct marketers can attest that, without direct mail, their customer acquisition efforts would be less successful. What makes direct mail so...
Are You Giving Your Mailing List Enough Love?

Are You Giving Your Mailing List Enough Love?

by admin | Oct 18, 2019 | HighNote Insights, Marketing, Tips

Quick! If you had to identify the most important component of your marketing, what would you say? Did you say your mailing list? If so, make sure it gets enough love. Let’s look at some basic steps you should be taking regularly to keep your list in top shape. Address...
Why We Love Print: A Proven, Powerful Way to Reach Prospects

Why We Love Print: A Proven, Powerful Way to Reach Prospects

by admin | Sep 5, 2019 | HighNote Insights, Marketing, Tips

Having a hard time successfully connecting with your prospects?  In today’s online world, your target market can easily become overwhelmed with immense amounts of email promotions and online advertisements. More than likely, your online marketing efforts are being...
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