Laser Focused Identity with Custom Bot Illustrations

PLS (Packaging & Logistics Solutions) is a packaging and supply chain optimization company. They create predictable and measurable outcomes, with lower shipping and labor costs as well as better warehouse optimization for high volume small parcel shippers. This is done through their proprietary software, which offers deep experience in E-Commerce and 3PL and laser focus on top initiatives.

HighNote was tasked with creating an identity for this proprietary software. That’s when “OBI” was born! OBI stands for “Orange Box Intelligence”. And yes, he’s a very smart bot.

Now meet OBI’s cousins…

Here’s some OBI collateral…



About HighNote

We help build powerful brand connections through insight, print, mail, and signs.

Clients trust us because we do what we say we will and we ​always​ deliver. Clients ​rave​ about us because we understand what they need — not just what they’ve asked for.

Our promise is simple: We’ll bring your vision, strategy, and brand to a higher level of performance — while making the process easier, better, and faster for you.

That’s why we’re here.

We’re HighNote. Elevating your brand is what we’re all about.