CASE STUDY

New Patient Acquisition Campaign Receives 122% ROI

Using an omnichannel marketing approach, HighNote developed a new patient acquisition program that would constantly feed new patients into the facilities in the Norton Healthcare system. 

HighNote used HyprMail technology, including list acquisitions, personalized and highly targeted monthly mailings, digital ads, segmenting and many more innovations to help achieve 122% immediate ROI and 25% of new patients becoming high value specialist patients.